What People Search For - Most Popular Keywords
Billions of searches are conducted each day on
popular search engines
and social networking websites by people all around the world. But what
exactly do these people search for? A number of major search engines
provide a way to glimpse into the web's query stream to discover the
most popular search trends, keywords, and topics.
- Google Trends: Allows
you to tap into Google's database of searches, to determine which
keywords are most popular. View the volume of search queries over time
(since 2004) worldwide or by regions and subregions, by languages,
categories, and in Google properties such as news, image, or product search. Compare multiple terms, as well. Offers a list of what is trending now in Hot Searches.
- Google Autocomplete:
Google's Autocomplete is a tool that can help round out your research
by providing keywords as seen through the searchers experience. When a
searcher begins to type into the search box on Google.com,
additional keywords are offered for searches that could be similar to
what is typed. Google's algorithm works to predict search queries in
real-time based on indexed web pages,
personalized search history, other users' search activity, and Google+
(for person's name). Since the results are personalized, you may wish
for more control over the Autocomplete feature. This can be accomplished
by logging out of Google, turning off customizations, deleting web
history, and Google+ settings.
- Yahoo Buzz Log: Shows
top overall keyword searches by Yahoo users with rank, buzz score, and
how the search volume has moved in rank. There are additional options to
narrow the buzz log by categories such as actors, movies, music, etc.
- Bing Trends: More
of a report, the Bing Community Search Blog breaks down billions of
search queries from the previous year and offers insights by popular
interests.
- Bing Webmaster Keyword Research Beta: Find query volumes for phrases and keywords by country and language. This keyword research tool
shows data show from organic searches on Bing. It also provides the
number of impressions for a time period with Average Bid and Average CPC
for ad placements on the top and sides of search results. A
comprehensive description of this tool can be found in Bing Keyword Research Tool: Highlights & Limitations.
- AOL Search Trends: Lists
the top 50 search trends both hourly and daily on AOL. Data in AOL
contains web and image searches (powered by Google), video (powered by
Blinkx), News, Shopping, Maps, and Yellow Pages (powered by various
providers).
- Twitter Search: Allows you to see what people are talking about on Twitter by keyword, hashtag, or user name.
Advanced search has many features, notable is the use of emoticons to
find tweets with specific attitude, for example, sad emoticon represents
negative attitude.
- YouTube Keyword Tool: Keyword suggestions for terms you enter with monthly search volume on YouTube. As one of the largest search engines,
this keyword list will reveal valuable insights as to how people search
when they are looking for video media specifically, rather than general
search engine queries.
- YouTube Trends: Provides
insights into popular videos based on keywords and video views.
Trending Topics are algorithmically-generated topics from keywords in
the title, tags, and description of the video within sets of videos that
are currently rising in popularity. Trending videos are based on
embedded video views and views on YouTube.
- Google AdWords Keyword Tool: Enter
a term or terms, to see search volume and keyword competition. Advanced
options and filters allow you to refine by locations and languages and
by desktop or mobile.
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